Stir together the rub and sprinkle over chicken breasts. Turn chicken breasts until completely coated in rub.
Place on sturdy baking sheet, leaving 1-2 inches between the chicken breasts.
Bake for 10 minutes. Flip and return to the oven. Bake chicken for total time according to size of chicken breast: 5 oz (12-15 min), 7 oz (15-20 min), 10 oz (20-25 min), or until the internal temperature reaches 165�F.
Remove from oven and cover with a baking dish for 5-10 minutes.
Remove baking dish and transfer to a cutting board. Cut against the grain and serve.
Baked chicken breast may be stored in the fridge for up to 4 days, or in the freezer for 1 month.